Description via HUSH:

"Immersive retail theater. Light, sound and structure. We worked with Nike’s retail design team to transform the iconic Niketown NYC store into a Super Bowl spectacle. We translated design details from Nike’s football gear into bold audio-visual experiences within a custom architectural experience."

Client: Nike
Design Agency: HUSH
Creative Director: Jodi Terwilliger
Art Director: Phil Sierzega
Design: Ross McCampbell, James Zanoni
Animation: Ross McCampbell, James Zanoni

James Zanoni, Inc.